While the VW915ES retails for $19,999.99, it is the least expensive native 4K LCoS laser Home Theater projector on the market so I would still consider it a value.
I have yet to find a single chip consumer 4K DLP projector that could come close to the color fidelity, native contrast, and black level of a good LCoS projector like the Sony VW915ES. It is not even a fair fight as Sony 4K SXRD projectors are in another league. If you have the budget to step up from a 4K DLP projector to a 4K LCoS projector like a Sony 4K SXRD unit, you should absolutely do it.
Epson makes some great 4K e-shift projectors like the LS10500 ($7,999) which offers the benefits of a laser light engine including low maintenance and long life. However, the Epson lacks the resolution or HDR performance of the VW915ES.
The JVC DLA-RS4500K ($24,999) is the only comparable native 4K LCoS laser Home Theater model anywhere near the price point of the VW915ES. The JVC is brighter and utilizes better optics, but since it was introduced several years ago, it just cannot match the VW915ES dynamically tone mapped HDR performance.
The real VW915ES competitor in JVC’s lineup is the DLA-NX9 (DLA-RS3000). The JVC offers great optic, native 4K resolution, and dynamic tone mapping for $2000 less but it does not have a laser light engine.
While the NX9 does include JVC’S 8K/e-shift technology, the projector does not support 8K signal input and I am not convinced that there would be a notable improvement in resolution compared to a 4K projector viewed from a normal distance.
The DLA-NX9 does offer higher native contrast, but the VW915ES dynamic iris, combined with its precisely modulated laser light source, basically eliminates the JVC’s contrast advantage during real-world viewing.
The $2,000 premium for the VW915ES is worth it to get all the benefits of a laser light source. The unit’s laser illumination not only eliminates the hassle of replacing projector bulbs, but it also delivers a more consistent brightness and color for years and years.
For customers with smaller budgets, Sony also just introduced the VW715ES ($8000 SRP) which is the lamp-based replacement for the VW695ES. While it does not utilize a laser light source, it does have the same X1 processor as well as the new HDR Contrast Enhancer feature which makes a noticeable improvement to its HDR performance compared to the older VW695ES.
While the VW915ES does command a premium price, because of its outstanding SDR and HDR picture quality and feature set, it should be on the short of any enthusiast who can afford it.